The market leader car manufacturer led the market in 2019 confidently again
With 25 766 cars registered, Suzuki increased its market share on the domestic passenger car market to 16,32 percent in 2019. The brand – first and foremost thanks to its Vitara and SX4-S CROSS models – has been leading the new-car sales in Hungary for four years. The two crowd favourites basically led the domestic sales statistics side by side.
At the beginning of December, numerous members of the senior managers of Suzuki Motor Corporation and several managers of Magyar Suzuki Corporation participated in the jubilee event series organised in Tokyo to honour the 150th anniversary of Japanese-Hungarian diplomatic relations.
From late 2019 onwards, the head of Communications position at Magyar Suzuki Corporation will be fulfilled by Zsuzsanna Bonnár-Csonka. She is going to be responsible for all of the company’s corporate communications – including company branding and reputation management, press relations management, organisation of corporate communications campaigns and CSR campaigns. She will take on the role of the spokesperson and she will be responsible for the public comments, under the direct supervision of Deputy Managing Director Dr. László Urbán.
MySuzuki.hu is among the winners of the Website of the Year 2019
MySuzuki.hu received a Quality Award at the Website of the Year 2019 competition announced by the Hungarian Marketing Association and the Internet Marketing Section. The brand website stood out from 183 application this year by providing a continuously evolving platform through which Suzuki owners can find all the technical information they need about their vehicles, from accessories through self-developed engine oil to roadside assistance.
Japanese host university visits Suzuki plant for the first time
Japan-based Suzuki Foundation presided by Suzuki Motor Corporation Chairman-CEO Osamu Suzuki has been providing research scholarships to young researchers of the Budapest University of Technology (BME) since 2006. The programme supports in-depth academic endeavours and research projects and promotes international knowledge sharing in science including electronics, electricity, mechanical engineering and technical IT. Due to the good relationship between BME and Shizuoka University of Japan, representatives of the host university visited the Suzuki plant in Esztergom for the first time.
In line with the global trends the domestic car industry has made big steps forward to the adoption of energy efficient motor vehicles. However according to Suzuki wide-spread electric cars are yet to come. The company sees the future of an economic and sustainable drive in alternative solutions to be launched as results of continuous, human scale developments. Visitors of Automotive Hungary trade fair can test the 12-Volt hybrid system, an environmentally friendly, innovative development of the Japanese car manufacturer through a simulation.
As a result of a multi-stage production development project launched three years ago the Suzuki plant in Esztergom has increased safety of manufactured cars that meet today's most advanced technological, market and environmental requirements. In order to make car drive greener and more cost-effective the car manufacturer has developed a new composition of polymers needed for parts manufacturing and the company has modernized its logistics system and turned its welding system intelligent. The successful implementation of the project is achieved through the coordinated work of more than 100 experts.
Toyota Motor Corporation (“Toyota”) and Suzuki Motor Corporation (“Suzuki”) hereby announce that the two companies entered into an agreement regarding a capital alliance (the “Alliance”) today, in order to establish and promote a long-term partnership between the two companies for promoting collaboration in new fields, including the field of autonomous driving.
Magyar Suzuki Corporation dominating domestic sales in Hungary for three years now. Magyar Suzuki leads the domestic automotive market confidently with 14,12% market share. The company managed to increase new passenger car registrations by 27% in Hungary, selling 19 292 cars in 2018 58% of which – 11 127 – is the Esztergom-made crowd favourite Vitara. Magyar Suzuki Corporation sold altogether 171 885 units in 123 countries in 2018, 163 291 of which (95%) were from vehicles produced in the Danube bend, the third-largest production facility of Suzuki following Japan and India; also the single manufacturing base of Suzuki in Europe. Magyar Suzuki Corporation’s total net sales revenue reached 1953,3 million EUR by the end of 2018.
150 years of diplomatic relationship between Japan and Hungary
Ukiyo-e: Japanese word meaning “the picture of a floating and transient world”, also an artistic trend. An unparalleled exhibition opened in the Esztergom Duna Museum, where anyone can get a glimpse of the exciting world of this trend, that inspired many European artists of the 19th-20th century. The exhibition, that came to life on the occasion of the 150th anniversary of the Japanese-Hungarian diplomatic relationships, is sponsored by Magyar Suzuki Corporation.
Magyar Suzuki Corporation Ltd. announced a Service Advisor Competition among its countrywide dealerships. With 80 participants from 56 cities almost the complete Suzuki brand service network participated the game. Zoltán Tóth, the co-worker of Limuzin Autóház és Autószerviz Ltd. proved to be the best service consultant from the competitors of the 9 semi-finals in the final test. Suzuki puts a great emphasis on professional knowledge and continuous individual improvement in order to offer quality service in its entire partner and employment chain. Thus, the company provides regular trainings for both mechanics, specialists, retailers, factory workers and the company management.
Suzuki Warns About the Importance of Careful Road Traffic Together with Police, Civil Guard, Ambulance.
Accident Prevention Committee of Szentendre and Police-office of Esztergom highlighted the importance of safe road traffic with a charity motor racing tour and a family safety day by the River Danube. The patron of the One Day, One Road! educational programme was Magyar Suzuki Corporation. The event was realised in co-operation with the Police, Civil Guards, the Ambulance and civilians.
The Phenomenal field gathered for the twelfth time on the Puskás-Suzuki Cup. It is the second time that eight teams are deployed. The tournament will be intercontinental like last year –Brazilia Flamengo accepted our invitation again–. Moreover, Hagi Academy and NK Osijek will also represent the Central-Eastern European Region besides the two traditionally participating Hungarian teams between the 6th and 10th of July.
It is the first time, the Japan – CEE Investment Summit & Awards annual event acknowledging and supporting cross-border investments and cooperations is being held. Magyar Suzuki Corporation received a prestigious recognition in Tokyo.
Ever since its launch in 1970, the Suzuki Jimny has always been especially popular. It is no wonder that the fourth-generation version of the legendary model has been eagerly awaited. The all-new Jimny takes pride in its successors’ design elements, yet it features a completely distinct look and offers the latest safety functions to be able to conquer the wild or the urban jungle. Its excellent urban performance is well illustrated by the fact that the model has been voted as the winner of the World Urban Car category in the 2019 World Car Awards.
Active family recreation programs for two days in Esztergom!
Veteran rarities inviting to time-travel, exciting rally cars, concerts with great atmosphere, spectacular paper lantern parade on river Kis-Duna, action programs for traffic safety, crime prevention and disaster management, and many sport activities for all members of the family await visitors at this year's “Then and Now” Vehicle Expo. Magyar Suzuki Corporation, the name sponsor of the diverse event, prepared a great surprise: Jimny, which won the title of the World Urban Car of the Year, will first introduce itself to the Hungarian public at the Nagy-Duna walkway.
We are deeply humbled and proud to announce that the all-new Jimny has been voted as the proud winner of the World Urban Car category in the 2019 World Car Awards. The result was announced at the World Car Awards press conference held on 17th April 2019 at the New York International Auto Show. It is the first time for Suzuki to win an award in any category.
The all-new Jimny has now made it in the top three in both the Urban Car of the Year and World Car Design of the Year categories in the 2019 World Car Awards. By this, Suzuki is the only brand to make it into the finalists of the Urban Car category for three consecutive years.
Magyar Suzuki Corporation has reached an important milestone as the half-millionth Vitara rolled off its production line in Esztergom. The model – produced in Esztergom since spring 2015 and facelifted in September 2018 – has been Magyar Suzuki’s greatest success so far and Hungarian customers’ No.1 favorite, dominating the Hungarian new car market for years.
With 19,292 passenger cars registered in 2018, far exceeding 2017 results, Suzuki sets a new record once again in Hungary. The brand confidently dominated the market during the year, increasing its share to 14,1229 percent in the domestic passenger car market. Besides the expanding commercial offer joined by the new Swift Sport, the success can primarily be attributed to the sales of the popular locally manufactured models. Following its September 2018 facelift, Vitara is a continued success story, proved to be the number one favorite of Hungarian customers still with a total of 11,127 units sold.