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On Traffic Culture Day, Magyar Suzuki received an award for its work on improving road traffic safety and transport culture. The Esztergom-based car manufacturer received the recognition for its “Together on the Roads” campaign.

On the occasion of the Day of Transport Culture, the National Accident Prevention Committee of the National Police Headquarters (ORFK) will distribute a road safety activity booklet – prepared with the support of Magyar Suzuki Corporation – to about 100,000 first-graders. The booklet is designed to help pupils learn the basics of road safety in a playful way before the summer holidays.

Once again, it was a tight competition to decide which models could claim the Hungarian Car of the Year title, as the contest – now held for the seventh time – saw thirty brands enter a total of fifty cars. Alongside the professional awards, the public vote also played a key role, and Suzuki proved unbeatable once more.

At the beginning of May, one of the most prestigious European youth tournaments, the Puskás-Suzuki Cup, was organised for the 18th time with eight teams participating. The Real-Madrid U17 won the football tournament.

More than 19.000 visitors attended the 9th Then and Now Vehicle Expo in Esztergom, along the Nagy-Danube Sétány at the Rugby Club Hotel event venue on 25-26 April 2026. Over the course of the two-day event, the heart of the city was once again brought to life, featuring a rich programme of vintage cars and motorcycles, the latest Suzuki models, family-friendly activities, live music performances, and interactive experiences.

Magyar Suzuki Corporation has reached a significant milestone: the Esztergom-based company was established 35 years ago, when the foundation stone of the plant was laid. At the Suzuki Group’s only production facility in Europe, seven iconic models have been manufactured over the decades, while the company has become one of the country’s key economic players.

More than one hundred vintage vehicles, a police helicopter and motorboat, the last Mercedes of János Kádár, as well as the latest Suzuki models. On 25-26 April 2026, Esztergom comes alive again as the Then and Now Vehicle Expo is held for the ninth time in the heart of the city, on the Nagy Duna Sétány at the Rugby Club event area. This year's two-day event is all about vehicles once again, showcasing not only classic vintage cars and motorcycles, but also modern two- and four-wheeled vehicles.

Magyar Suzuki Zrt. is elevating the after-sales customer experience to new levels with the launch of the Suzuki Pro Guarantee Program, designed to offer long-term, reliable, and high-level protection for its customers.

Magyar Suzuki Corporation has received a prestigious professional award at the Companies for the Future Award 2026 gala, organised by the Joint Venture Association (JVSZ). This year, the company was honoured with the special award for BEST TALENT PROGRAMME. The award was accepted by Dr. Zoltán Varga, Executive General Manager of Magyar Suzuki.

In recognition of his work for Esztergom, his role in developing manufacturing in Hungary, and his efforts to strengthen innovation processes and international cooperation, Masato Atsumi, who is stepping down as Managing Director of Magyar Suzuki Zrt. at the end of February, has received this year’s “Pro Urbe Esztergom” award.

Fumito Sakai will assume the role of managing director of Magyar Suzuki Corporation effective March 1, 2026. He succeeds Masato Atsumi, who led the Esztergom-based automotive manufacturer for nearly five years and will continue his career in Japan.

Since 2006, the Suzuki Foundation has been providing research scholarships to young researchers at the Budapest University of Technology and Economics (BME), enabling participants to conduct scientific work in Japan for 6-12 months. The aim of the programme is to support high-quality engineering research and strengthen international knowledge sharing in fields such as electronics, electrotechnology, machine engineering and engineering informatics.

The S-CROSS and Vitara, two models manufactured at Suzuki’s Esztergom factory, were among the three most popular models in Hungary based on new passenger car registration data for 2025. Last year, the majority of buyers opted for the S-CROSS. According to data from Datahouse, Magyar Suzuki maintained its leading position on the new passenger car market with 14.285 registered vehicles and a market share of 11,04 %. The third most popular model in the ranking was the Vitara. The Swift, as in 2024, was once again the winner in the B-segment.